In The Bag
An initiative of the In This Together Kerry campaign
‘In The Bag’
‘In The Bag’ is the second initiative in the In This Together Kerry campaign, #InThisTogetherKerry.
In This Together is a national campaign aimed at promoting activity, mental wellbeing and staying connected during the COVID-19 emergency. In This Together Kerry campaign is spearheaded by a group comprising Kerry County Council’s Community Department, the Public Participation Network, the Age Friendly programme, Healthy Kerry and Kerry Recreation and Sports Partnership.
Reinforcing this campaign, a national media campaign entitled ‘Hold Firm’ was launched. This campaign encourages people to Hold Firm and was inspired by the poem ‘Take Care’, written by our president, Michael D. Higgins.
These campaigns recognise that the actions taken to date are reducing the impact of COVID-19 on the country and our health service. They also recognise that COVID-19 is going to be with us for a while and what we considered to be “normal” life will not be returning for some time.
Kerry County Council commenced the local rollout of the In This Together campaign by launching the Kerry Step Challenge. The In This Together Kerry campaign is building on the concept of doing something that makes people feel a little healthier and a little happier during the current crisis.
The initiative called ‘In The Bag’ is a resource and wellbeing pack and includes resources for people who may not be in a position to access information online. Examples of the resources included are community supports and information leaflet, gratitude journal, biodiversity and nature sheets, fridge magnet, merchandise and some treats.
Sponsorship was received from Kerry and West Limerick Credit Unions, Red Cross and Garveys Supervalu.